Pears with love, Apo Conerpo relaunches pear consumption
To boost the consumption of pears and convey to the consumer the chain's commitment over decades for a sustainable, safe and good Italian-made product. This is the direction taken by Pears with Love, the EU co-financed project (around 70-80% of the total 3 million), promoted by Apo Conerpo and presented in Milan. Less chemistry, water saving and sources
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.