"We are seeing a significant increase in volume, primarily in France"
The rosy-cheeked pear FRED® from Varicom has gradually established itself since its successful brand launch in 2018. The Swiss club pear is now cultivated in all the traditional pear-growing regions of Western Europe - whether in France, Switzerland, Italy or Belgium - and the harvest volume continues to increase year by year. We spoke to Michael Weber, the Managing Director of VariCom Ltd
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