Carrefour has distributed more than 1,400 tonnes of plums of national origin.
Carrefour is stepping up its support for local Spanish producers by basing its fresh produce offer on local, seasonal products, thus committing itself to local production to supply its stores, with the aim of providing customers with fruit that is picked the same morning and served in less than 48 hours.
Carrefour places its fresh produce at the heart of its fresh produce offer
Carrefour is committed to local production to supply its stores, with the aim of providing customers with fruit that is picked the same morning and served in less than 48 hours.
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.