Rising demand for packaged fruit
A recent study in the US has found that while consumers prefer loose over packaged fruit, the trend is starting to shift. Fusion, a business-to-business integrated marketing and research agency, sought to uncover the reasons. The number one motive for purchasing fruit in a package is that it makes the selection process easier for consumers.
“Packaged fruit accounts for nearly 80%
Eurofresh Distribution is a top player in the global fresh fruit and vegetable market, delivering the latest news to its readers for over 22 years. With 10,000 print subscribers and 19,000 online subscribers, the magazine is a trusted source for retailers, importers, and suppliers. As a media partner for 25 industry events, Eurofresh is also part of the French company Publications Agricoles, which also publishes the Chinese-focused Asiafresh Distribution.