The Mercosur agreement facilitates the access of fruits and vegetables to the European market.
The tariff disarmament agreed for fruits and vegetables imported by the EU and originating from Mercosur foresees the elimination of ad valorem tariff rights, that is, the rights imposed on imports
"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.