Blueberries

Ambassador Darci Vetter informed a captive audience at the conclusion of the first day of the International Blueberry Organization's 2025 congress, held in Cape Town, that taxes on food are regressive taxes. Representatives from 32 countries have gathered to discuss an industry worth US$12 billion. read more

Analysts from Agronometrics have published a report on the impact of blueberry quality from Peru on their prices. According to the analysis, quality differentiation has now become the main factor driving profitability, with a price difference between premium fruits. read more

Invest International is providing €3.5 million in financing to the Dutch company ByBlue, a specialist in the import, distribution, and development of blueberry varieties. The loan will enable ByBlue to establish a sustainable, high-tech blueberry farm in the strategically located Ica region of Peru. read more

British Berry Growers (BBG), the organization representing 95 percent of the UK's commercial soft fruit growers, has today (25 September) published its Sustainability Report 2025. read more

The world's second-largest soft fruit supplier, AgroBerries, has updated its logo and branding to match that of BerryWorld Group, which it acquired in 2024. read more

Planasa recently hosted an event at Berry Brothers’ facilities in the Netherlands, where it presented its new raspberry variety, Pink Rosita, to over 50 visitors, including nurseries, growers, and retailers from across Europe. read more

In the usual in-depth analysis conducted by Italiafruit News in collaboration with the permanent observatory YouGov Shopper, we analyze one of the most dynamic categories in the fruit and vegetable department of large-scale retail: berries. These have gained more and more space in recent years. read more

The blueberry season in Ukraine in 2025 has been characterized by a decrease in prices, with levels returning to those seen last year, as reported by local producers. Bogdan Bodnar, the director of Organic Garden LLC in the Lviv region, mentioned in the article that the price situation for this season is uncertain. read more

AgroBerries has announced a brand refresh, one year after its acquisition of BerryWorld Group in 2024. The company stated that the updated identity aims to reflect its expanded global footprint and align AgroBerries, BerryWorld, and its fresh-cut division, PrepWorld, under a unified visual. read more

The fifth edition of the International Strawberry Congress took place in Antwerp, Belgium from September 17-20. This event, which gathers top producers, scientists, and trade representatives from around the world every three years, was organized by... read more

Verwoert Fruit is extensively involved in the fruit industry. The company integrates fruit cultivation, controlled fruit storage, and fruit trading. This family-owned business based in Lienden cultivates apples, pears, redcurrants, strawberries, and cherries on 22 hectares. The company has been involved in marketing for many years. read more

The new kiwi berry season has started at Coöperatie Hoogstraten in Belgium. This fruit, related to the kiwi, is still relatively unknown to many, though the cooperative has been marketing it in late summer for about ten years. This season's outlook is positive: harvesting should last eight weeks. read more

The Summer Berry Company (TSBC), a UK-based integrated berry supplier, will be announcing a new joint venture with Southern Cross Marketing & Management (Southern Group) at this month's Fruit Attraction event. Southern Group is a leader in grapes and dates in the Southern Hemisphere. read more

According to Tesco, one of the largest buyers, the trade expects a demand increase of around ten percent compared to last year. Already in the summer, the supermarket chain recorded a sales increase of ten percent for local berries and even 35 percent for cherries. Now it is expected that... read more

Packing soft fruits such as raspberries, strawberries, and blackberries is a daily balancing act. These products are valuable yet fragile, and getting them from the field to the customer in perfect condition becomes a big task. From labor shortages to costly overpacking and ever-tighter deadlines, the read more

Apofruit presents the results of the spring clearance sale 2025, which includes strawberries, asparagus, new potatoes, small fruits, and vegetables. The contribution of premium varieties and organic productions continues to be crucial. read more

Fruitist has announced a new partnership with 888 Midas, a strategic investment firm founded by quarterback Caleb Williams. 888 Midas has joined the company's list of investors, providing additional support for the expansion of the berry brand. Established in 2024, 888 Midas specializes in investing in early- to growth-stage companies. read more

With the demand for blueberries increasing year-round and the supply still struggling to keep up, breeding company Fall Creek sees an unprecedented opportunity for growth. Strategic timing of harvests in South Africa, Zimbabwe, and Namibia could help bridge the annual supply gap, while introducing new high-performing varieties. read more