Melons

Under the black skin of summer beats a red, sweet, sugary, creative and this year also more sustainable heart. It's the heart of Dolce Passione, the seedless watermelon that has seen the start of the 2025 commercial and production campaign under the best auspices with an estimate of read more

The melons and watermelons from Romagna, which are grown just a few dozen or a few hundred meters from the bustling beaches of Rimini, perfectly capture the essence of summer. The recent rise in temperatures is increasing consumption, which had previously slowed down. read more

Yesterday, the meeting promoted by the Sweet Passion watermelon Consortium was held, an event designed to review the commercial performance of the season and present the latest developments in terms of varieties and environmental aspects. In collaboration with the Known You Seed seed company, the meeting... read more

The members of the melon sector of Cooperativas Agro-alimentarias stated this, as they gathered at the end of week 29 in Tomelloso/Ciudad Real to analyze the current situation of the sector and the main aspects of the new season. The ongoing national melon season has been marked by. read more

The melon campaign continues, with high availability. With the rise in temperatures, an upward push for watermelons is expected. Quantities are running out for peaches and nectarines with small-sized fruit. The cherry season is coming to an end, with the campaign in Trentino. read more

With temperatures surpassing 40 degrees Celsius in many parts of Italy, it's inevitable to think about the symbol of summer: watermelon. This fruit is the star of the month of July, thanks to the analyses of Agroter's Ortofrutta Monitor, which captures a... read more

The melon campaign is in full swing, and to understand how the 2025 season is going, we contacted Marco Spinetti, quality control and production manager at Top Melon, a leading company in the Umbrian fruit and vegetable sector. read more

Summer fruit sales are currently facing challenges. Pieter de Ruiter from 4Fruit Company in Ridderkerk commented, "On Friday, when the sun was shining, there was still some momentum in the market. But now that the weather forecast has turned more negative, things have quieted down considerably." read more

The Shopping Bag, the weekly information service created by BMTI and Italmercati, in collaboration with Non-Profit Consumerism, confirms its role as a guide for seasonal, mindful, and sustainable shopping by recommending the products to buy this week. read more

From July 22nd to 24th, Bayer will take part in the first Symposium of the Mantovano IGP Melon, an event that for the first time brings together the entire supply chain of melon and watermelon - from producers to technicians, buyers to GDO operators - in the experimental fields set up in Mantova. read more

The 2025 summer campaign has begun at Agro Mediterranea Distribuzione, a company specializing in supplying fruits and vegetables to large retailers. They offer a wide range of produce, including high-quality melon and watermelon products. Andrea Manca, a partner in the company, is leading the campaign. read more

This represents 27.17% more volume and 12.58% more value than in the same period of the previous year. This is reported by reefertrends, citing data from the national fruit association Abrafrutas. The exports were led by melons (118,000 t, +19.74%), lemons (106,600 t, +18.71%), mangoes... read more

The marketing of summer fruits such as strawberries and watermelons is still in full swing. "Watermelons are currently being supplied to us from Italy, Spain, and Turkey, and are being very well-received. I would describe the price differences between the individual countries of origin as... read more

The Moroccan watermelon campaign is ongoing with harvests in the Loukkos region being the latest to reach the market. In the Laaouamra region, near Larache on the North Atlantic coast, the campaign is characterized by stability, improved prices, and no reported phytosanitary issues. read more

Watermelon, known for its hydrating properties and low calorie content, is recommended by Syngenta expert Pál Lacházi for its advantages in high-temperature conditions. Varieties like Mirto and Rubin, which are particularly juicy, are favored by practitioners in greenhouse settings. read more

From July 22nd to 24th, Mantova will host the first Symposium of the "Melone Mantovano IGP" (Protected Geographical Indication Melon), an event that will bring together the entire melon supply chain for the first time. The event, organized by the Consortium for Valorization and Protection in collaboration with five major seed companies, will take place in Mantova. read more

Ireland: M&S 'Farm to Foodhall' campaign continues with tomato farmers in Co. Dublin. M&S announced: "M&S Food is delighted to launch the next stage of its 'Farm to Foodhall' initiative, showcasing our firm dedication to sourcing fresh, premium Irish produce directly from devoted local farmers." read more

From July 22nd to 24th, 2025, the area of the province of Mantova will host the First Symposium of the Mantovano Melon PGI, a key event for the entire melon supply chain, with the participation of Italian and European producers, distributors, technicians, and retailers. Rijk Zwaan Italia will also be present at the event. read more

In the first week of July, the fruit and vegetable department Lcc recorded a slight increase in sales value, while volumes are declining and the average mix price continues to rise as registered last week. Among the main categories of summer fruits, watermelons are showing an increase. read more

The shortage of produce caused by heavy rains and low spring temperatures in Murcia and Seville led to the melon and watermelon season ending with reasonable prices. However, the situation changed significantly with the start of the season in La Mancha. Despite the reduced production of melons and watermelons in the area, prices rose sharply. read more