Strawberries

The reigning strawberry queen Tamara Sauter from Bad Wurzach has opened the strawberry season in Oberkirch. The first red fruits come from the plants of Andreas Fieß, member of Obstgroßmarkt Mittelbaden eG (OGM). According to the cooperative, it expects about 2,500 t of strawberries.
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A slightly cooler spring has delayed the start of the 2023 Hungarian strawberry season for a few days, but with good flowering and good prospects for fruit expected this year. read more

More than 300 people participated in the first edition of the Strawberry Awards, organised by the Association of Producers and Exporters of the Huelva Strawberry, Freshuelva, to annually recognise the support and contribution of individuals, entities or companies to the fruit sector.
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"Over the past few years, our company has experienced significant, double-digit growth (+70%), consolidated mostly as a result of additional buyers from the retail sector. At the moment, we sell our strawberries in twenty supermarket chains, including Italian and European ones, but we have
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In the greenhouses of strawberry grower Jong Fruit, a special suction machine helps control whitefly. "This is the first serious prototype. Now you can really see results," shares grower Rob van der Wouw in a video showing how the machine works. read more

Dutch vegetable seed specialist Rijk Zwaan has announced that it is adding a berry breeding programme to its operations. read more

The University of California, Davis has unveiled five new strawberry varieties, the first release from its strawberry breeding programme where all the cultivars have Fusarium wilt resistance. read more

All eyes at Macfrut 2023 will be on International Blueberry Days (3-5 May, Rimini Expo Centre). Taking part in the Symposium, scheduled on the first day of the fair, will be James Olmstead, Director of Blueberry Breeding at Driscoll's, one of the leading players in the global market
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The soft fruit supply at the Belgian auctions is still limited, according to Robert van Ooijen, who purchases produce daily for his Dutch customers at the auction at BelOrta and Hoogstraten. read more

Rijk Zwaan is now launching a new breeding program for soft fruit aimed at broadening its product portfolio with strawberries, blackberries, and raspberries. Construction work for a new greenhouse at Rijk Zwaan’s facility in Dinteloord (the Netherlands) marks the official start of the soft
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You might not think so, but inRomagna it is already strawberry time. The agricultural company Fabbridi Santarcangelo, a member of Agribologna, started picking the Joly variety at Easter and then continued with Tea, Sibilla and Elodì.
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Despite the recent sunshine, the weather in England has been pretty gloomy, leading to a delay in the strawberry harvest. read more

Among the varieties sold by Earth Market, the Mariguette is an elongated strawberry that entered the French market 7 years ago. “Created by breeder Marionnet Label, the Mariguette is a premium product. It follows a rigorous set of specifications that have been put in place by the association
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Springtime is ... apple time! While more and more red strawberry dabs of colour are appearing on the shelves, it is far from over in the European apple sector. We talked to Hannes Tauber, Marketing Manager of the Association of South Tyrolean Fruit Cooperatives VOG, about fresh brands.
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Berries are booming. No wonder: strawberries, blueberries and co. are considered superfoods and are pure convenience. This is why the soft fruit product group is considered an absolute growth and turnover driver in the fruit industry. However, there are some product-specific peculiarities in quality assurance
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CIV’s latest strawberry innovations were presented at the recent North American Strawberry Symposium (NASS) that took place from 7-10 March 2023 in San Louis Obispo, California/USA. Mauro Grossi, president of CIV, explains: “During the Symposium, our partner Idris Consulting in the
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Amidst claims that supermarkets are shrinking strawberry punnets in order to manage rapidly rising costs, a leading British strawberry grower has stated that shops have threatened to cut orders and argued that many are intentionally reducing pack sizes to avoid hitting shoppers with price rises. read more

After a dull period, Basilicata's strawberries are finding their feet again and demand is rising sharply. But it is still too early to breathe a sigh of relief, because there is no shortage of difficulties to overcome, and there is a risk of finding oneself with water at the throat because of the weather. He tells
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Ukraine is a country with a rich agricultural history, famous for its tasty vegetables and fruits. Different regions of the country grow different types of crops. In the south of Ukraine, the main crops are onions, carrots, early vegetables, and strawberries. On the north, it's blackberries and
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Nature Fresh Farms® is expanding its operations, adding 60,000 square feet to its footprint in Delta, Ohio, with the opening of a new distribution center. The newly built distribution center features high-tech fabrication and automation designed to allow Nature Fresh Farms to better serve
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