Apple

According to a monthly survey, the total number of apples in storage on February 1, 2025, was 130 million bushels, which is five percent less than last February's total of 137 million bushels and 11 percent more than the five-year average for that date. Fresh apple holdings this February totaled read more

Pink Lady Europe has set an ambitious target for 2030 to have 100 million people enjoying Pink Lady apples annually, according to the new president Bruno Bertheloz. read more

Pink Lady® UK has had its most successful season yet, thanks to incredible support from its growers, licensees, and retail partners. The record-breaking Southern Hemisphere season has led to the highest volume ever sold by British retailers, who have consistently promoted the UK's top apple brand. read more

Russia does not produce pears on an industrial scale like apples, as stated by Igor Mukhanin, President of the Russian Gardeners' Association. Currently, only small pear orchards exist in some southern regions, which are not enough to meet domestic demand. Mukhanin clarified that Russia's read more

This year marks an important anniversary for VOG – Home of apples: 80 years dedicated to origin, experience, sustainability, and the development of products and brands to help grow the apple sector.

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The export season for pears and apples from Rio Negro has begun with a 20% increase in sales abroad. The first shipment, headed to Brazil, departed this week from the port of San Antonio Oeste. Facundo Fernández, Rio Negro's Secretary for Fruit Growing, discussed the challenges and future prospects for the sector. read more

The year 2025 marks an important anniversary for VOG - Home of Apples: 80 years dedicated to origin, expertise, sustainability, and the development of products and brands to grow the apple sector. The celebrations of this great milestone will take place throughout the. read more

A two-year research project on managing apple canker has discovered effective strategies to reduce tree mortality and trunk cankers in newly planted orchards by 50%. This collaborative effort involved Niab, Avalon Fresh, and Agrovista, with the support of Growing Kent & Medway. read more

At Fruit Logistica, the Vip Consortium was present, with 1,500 producers and 5,300 hectares, providing insights on the current commercial landscape and future developments. read more

The apple and pear industry in New Zealand has exceeded $1 billion in orchard gate returns (OGR) for the first time, according to newly released economic impact data. Nearly two years after experiencing a substantial blow from Cyclone Gabrielle, New Zealand Apples and Pears (NZAPI) has now reached this milestone. read more

Three people tried to shoplift openly at Woolworths in Mt Wellington, Auckland. They stole a 10-pack of Mountain Dew, laundry detergent, and a pineapple. One of the women threw an item at a customer and later pretended to throw a pineapple at a staff member. A trolley worker attempted to prevent their escape, but... read more

The demand is gradually increasing, as is typical for this time of year. There is good demand for peeling material as the restaurant trade has picked up following a slow period in January. Prices are steady and it is expected that supply will remain balanced for the rest of the season. Growers are now making plans for the future. read more

VIPsi was presented in Berlin with the sales team practically in full, confirming that Fruit Logistica remains a very important trade fair for the Consortium of fruit and vegetable producers from Val Venosta, with 1,500 producers and 5,300 hectares. Expectations were not disappointed, with a high turnout. read more

The year 2025 marks a significant milestone for VOG - Home of apples: 80 years dedicated to origin, expertise, sustainability, and product development to further advance the apple sector. Celebrations for this major milestone read more

A trio of Chile's top fruit suppliers have signed an agreement to grow apples for sale under the Sambóa brand, owned by the Italian company Rivoira Group. read more

Since the beginning of the season, Pink Lady apple sales in Italy have increased by 16%, among the best performances in Europe, but now the focus is on increasing market share in Italy. This data was communicated by the brand, which is present at Fruit Logistica, where the new president is also attending. read more

Three projects to promote the authentic value of apples, their peculiar characteristics, and their nutritional properties. Three initiatives designed to promote well-being through mindful consumption. The Melinda Consortium is presenting them at Fruit these days. read more

Vog-Home of Apples celebrates its 80th anniversary. The first stage of the story, whose celebrations will take place throughout 2025, started at Fruit Logistica, where the Consortium retraced its long history through the steps that led it to become one of the realities. read more