Apple

The November/December 2025 issue of Asiafruit Magazine is now accessible to subscribers through the Asiafruit app on Apple, Android, and desktop platforms. This edition covers the most recent news and insights from the dynamic fresh produce markets in Asia. read more

The autumn-winter season of Italian fruit exports to overseas markets is in full swing. While table grape shipments are almost complete, apples are at their peak and the first kiwis are about to leave Italian warehouses. read more

Apple prices in four major European markets are showing a widening divergence at the beginning of the 2025/26 season. Poland and Germany are experiencing significant declines, while Italy and France are maintaining levels similar to the previous season. In Poland, prices at ex-packaging stations have dropped significantly compared to last year. read more

Europe's high-quality apples are being introduced to Brazilian consumers through the "Have an Apple Day! Get to know high-quality apples from the EU" information and promotion program, which is co-financed by the European Union. The campaign's goal is to familiarize the Brazilian market with apples produced in Europe. read more

Nowe dane sprzedażowe od brytyjskiej firmy Apple & Pears Ltd (BAPL) pokazują silny ruch brytyjskich jabłek przez główne sieci supermarketów w październiku 2025 roku, z wyraźnymi różnicami w wynikach sprzedaży poszczególnych detalistów. Aldi zajmuje pierwsze miejsce w rankingu, nabywając prawie 2 900 ton brytyjskich jabłek od producentów BAPL. Lidl... read more

Tak jak w innych pagórkowatych i górzystych regionach północnych Włoch, w zeszły weekend spadł śnieg w Piemoncie. „W naszym regionie w prowincji Cuneo, obudziliśmy się w sobotę rano z piękną warstwą śniegu, która sięgała ponad 20 cm w dolinie. Nasze sadzenie jabłek było pokryte śniegiem" – relacjonuje. read more

A new marketing campaign co-financed by the European Union aims to increase awareness of European apples among consumers in Colombia and Brazil. The campaign, titled 'Have an Apple Day! Get to know high quality apples from the EU,' will showcase the quality, safety, and sustainability of these apples. read more

Cameroon's pineapple exports decreased by an average of 18.1 percent between 2020 and 2025, as reported by the Competitiveness Committee of the Ministry of Economy. Shipments to the European Union, which remains Cameroon's primary export market for pineapples, dropped by 19.5 percent. read more

The quality of Val Venosta Apples arrives in the Veneto region with an ambitious and multi-channel project, aimed at increasing the brand's visibility and strengthening its positioning in the region. In addition to a new stage of the Applepairing project, Veneto will be involved in a... read more

ProDominicana focuses on the development of the Dominican agricultural sector and the initiatives put in place to assist exporters in the face of current market difficulties. "Our primary agricultural export products include avocado, mango, banana, and pineapple. Nevertheless, we are observing a significant growth in the emerging sector. read more

"The demand for Greek apples is slightly decreasing, but the demand for Greek pears appears to be increasing this month," says Paris Karastergios, the import-export coordinator for Greek produce exporter Kastargiou P. Bros S.A. "The trends for apples and pears are moving in opposite directions. read more

Vijay Bhatia, Managing Director of Mheet International, reports that the demand for imported apples in India has increased this season. "Currently, the market is favorable for apples from all origins, but prices are rising for apples from major origins due to high demand. The price hikes are particularly noticeable for popular varieties like Gala and Red." read more

British Apples & Pears Limited (BAPL) has announced a new partnership with Oxbury Bank to offer financial services tailored to UK apple and pear growers. The agreement aims to support growers seeking to invest in orchard planting, replanting programs, and equipment for harvesting, grading, and. read more

The most recent wholesale fruit report in the UK indicates varying changes across important categories. While some apple varieties experienced a decline, there were significant increases in certain types of soft fruit. For example, Bramley's Seedling apples saw a decrease in average price from £1.37 to £1.26 per kilogram, marking an 8% reduction. Cox's Orange Group also experienced a decline. read more

The Pink Lady apple brand has announced the beginning of a new era with the introduction of a new brand signature. This is supported by a Europe-wide marketing campaign that highlights the experience of biting into one of their apples. read more

The Essential Costa Rica country brand has introduced a pineapple promotion in key European markets as part of its international campaign "The Natural Choice". read more

India has approved the first pilot shipment of Chilean fruit that will undergo cold treatment during transit, marking a significant milestone in the relationship between the two countries. The pilot program will include a variety of Chilean fruits such as cherries, stone fruit, apples, pears, and citrus. read more

A undoubtedly positive campaign, supported by intense cooperation from all stakeholders in the supply chain and driven by the proper valorization of apples, as well as the flattering performance of other products. read more

Polski producenci jabłek liczą na lepsze ceny i przechowują swoje jabłka w chłodniach do czasu nadejścia lepszych warunków. Jest to ograniczające dostępność jabłek dobrej jakości - mówi Mohamed Marawan, właściciel polskiego eksportera jabłek Sarafruit: "Dostępność polskich jabłek zmniejszyła się...". read more

In the world of apples, something unexpected is happening: after decades of the clear-fleshed varieties dominating, it's the new red-fleshed apples that are stealing the show, sparking curiosity and revolutionizing the shelves. Among these, Kissabel stands out, the apple with pink or red flesh that is leading the way. read more