Strawberries

Growing up in the fields of San Quintín, Baja California, Fernando Rodríguez Borrego was immersed in the world of agriculture. His family, pioneers in strawberry cultivation in the region, instilled in him the value of hard work, but also warned him about the challenges of the industry. read more

We are inspecting the strawberry plantations at the "Strawberry Inspirations" headquarters. Although some frost damage is visible on certain varieties, it is not a tragedy. As emphasized by Michał Malicki, an advisor from UPL Polska, these minor damages can be quickly regenerated with appropriate treatments. read more

Decrease in demand for strawberries after the beginning of March festivities. Asparagus still not very consistent, as well as broccoli and zucchini. First arrivals of new Italian potatoes. Conclusion of the campaign for Emilian pears and Tarocco and Navelina oranges is approaching. read more

Irrigation of soilless strawberries has a new feature called the "IRRISENSE" Control Point, which revolutionizes water management by using substrate weight as an automation variable. This system monitors water loss in real-time through evapotranspiration and activates irrigation only when necessary. read more

The premium segment continues to be the growth engine for the Italian strawberry industry, thanks to consumers increasingly oriented towards higher quality products. This trend is the foundation of the success that the sector has experienced in recent years, supported by improvements. read more

At Bioland-Hof Frank, located east of Heilbronn, the new season is gearing up. "Jonagold and Fuji stored apples will likely be available until the end of May. Starting in April, we will officially kick off the new season with strawberries and rhubarb, followed by leafy greens. read more

The Ducal Society of the Companions of the Strawberry of Hoogstraten was founded in 1977. Since then, the Companions have been upholding a special tradition every year by presenting the first Hoogstraten strawberries to the Royal Palace and the Governor, as stated by the Cooperative. read more

Jimmy Kimmel tricked unsuspecting pedestrians in L.A. into believing they were tasting a $19 strawberry from Erewhon, a high-end grocery store. In reality, they were eating regular Driscoll's strawberries costing just 36 cents each. Participants raved about the "premium" taste, with some even read more

The 23/24 financial year saw a decrease in the supply of strawberries and raspberries in Spain's berry sector. This was primarily caused by a reduction in acreage, driven by concerns about the availability of irrigation water. Overall production decreased by 3.4% compared to the previous season, totaling 371,713. read more

Dutch Cooperative Kompany has welcomed the cultivation companies Royal Berry, V.G. Berry, and 4-Seasons Berry as of 1 January. With this addition, Kompany U.A. takes a significant step forward in strawberry cultivation. The Cooperative's strawberry acreage has now expanded to over 73 hectares. read more

The strawberry confirms itself as a cornerstone of the Italian fruit and vegetable sector, and data collected by the Agroter Fruit and Vegetable Monitor speak clearly: a significant increase in value - with a nearly 50 percentage point rise in consumer prices, without affecting sales volumes - and read more

Recent weather conditions in Greece have presented significant challenges for the hectare yield of strawberries, with production falling below the usual volume. Mr. Yorgos Karachalios, an executive at the agricultural cooperative Ilida, based in Varda, Ilia, stated: "Despite the decrease in volumes,... read more

BerryWorld Strawberries were awarded a prestigious gold medal at the 2025 New Zealand Outstanding Food Producers Awards in the Earth, Fresh Produce category, while BerryWorld Raspberries received a silver medal. This recognition highlights the exceptional quality, innovation, and read more

W badaniu opublikowanym w czasopiśmie Nutrition, Metabolism, and Cardiovascular Diseases badacze zgłębili wpływ truskawek na zdrowie serca oraz funkcje poznawcze u starszych dorosłych. Choroby metaboliczno-sercowo-naczyniowe, takie jak dyslipidemia, nadciśnienie, otyłość brzuszna i upośledzenie read more

BerryWorld strawberries have been awarded the prestigious gold medal in the Earth, Fresh Produce category at the 2025 New Zealand Outstanding Food Producers Awards, while BerryWorld Raspberries received a silver medal. read more

In Los Angeles, the luxury supermarket chain Erewhon has launched a new product on its shelves: a single strawberry branded Elly Amai, imported from Kyoto, Japan, and sold for a whopping $18.99. The sky-high price has sparked a debate on social media, particularly on TikTok. read more