Strawberries

Despite unfavorable weather conditions and delays in vegetation, strawberry harvest has begun in Huelva, Spain. Although growers had to face many challenges, market forecasts for the 2025/2026 season are promising.

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Strawberry producers in the Algarve have started the winter harvest, with the first batches being sent to a Dutch supermarket chain and later to Christmas markets across Northern Europe. According to producer Luís Rocha, "it's starting to get cold there, it's starting to snow, and so they have to." read more

The egipska sezon truskawkowy jest w pełni na LuBa Fresh. "Zaczęliśmy dwa tygodnie wcześniej niż zwykle. Zazwyczaj sezon otwiera się z wysokimi cenami, ale w tym roku nie było tak. Poziom cen zaczął się od niskiego, chociaż od tamtej pory ceny wzrosły. W zeszłym tygodniu były nawet bardzo wysokie, ale

The Egyptian strawberry season is in full swing at LuBa Fresh. "We started two weeks earlier than usual. Normally, the season opens with high prices, but that was not the case this year. The price level began low, although prices have since risen. Last week they were even very high, but read more

The damages caused by the bad weather to agricultural productions in Basilicata are very serious, starting from the strawberries with submerged crops and destroyed greenhouses. read more

Fulfilling the necessary formalities when hiring foreigners for harvesting may not protect from penalties - as Mr. Tomasz, a strawberry producer from the Warmian-Masurian Voivodeship, found out. A lot depends on the interpretation of the regulations, which leave a lot of room

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Pierwsze truskawki sezonu 2025/2026 pojawiają się w Lepe, Huelva, po pokonaniu wyzwań związanych z pogodą. „Sezon rozpoczął się z dużymi wymaganiami technicznymi ze względu na niekorzystne warunki pogodowe, głównie wysokie temperatury podczas siewu i sztorm Claudia” - powiedział David Vélez, kierownik techniczny Plus.

The first strawberries of the 2025/2026 season are appearing in Lepe, Huelva, after overcoming weather challenges. "The season began with high technical demands due to adverse weather, mainly high temperatures during sowing and storm Claudia," stated David Vélez, technical manager of Plus. read more

The movement of avocados, blueberries, cucumbers, bell peppers, strawberries, and tomatoes continues to shift across US ports of entry, with trading activity and pricing varying by region and product. Below is a condensed overview of current trends. Avocado movement from Mexico through Texas crossings is read more

Isabelle van Doorn, the new head of strawberries at Moleda, recently attended the ExpoSE trade fair in Karlsruhe, Germany, where she interacted with numerous users of the company's Plantsauna system. With the team having recently relocated to a larger headquarters, the company now has greater capacity to meet the increased demand. read more

The Egyptian strawberry season started early this year with a considerable increase in acreage and supply. However, quality issues have reduced the proportion of exportable strawberries. Several exporters noted that prices at the beginning of the season were lower compared to the previous season. read more

The 16th edition of the Fruit and Vegetable Fair TSW 2026 will take place in Targi Kielce halls in January (23-24.01). On the second day of the fair, we invite you to participate in the Strawberry Conference, among other events. It will be a great opportunity to learn about important topics.

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The now strawberry season has officially started in the Basilicata region of southern Italy, immediately boosting sales for local companies. Although the beginning of the harvest was slightly delayed compared to last year due to colder and rainier weather conditions, Maria Ferrara, sales manager of read more

The 2nd Strawberry-Raspberry Conference - Berry Forum 2025 is behind us. This year's edition attracted over 450 participants from many countries around the world. The main sponsors of this year's edition were companies 4Berries, Bayer, ICL, and Szałas Agro, which not only presented interesting solutions, but also read more

Red Sun Farms, Heritable Agriculture, and Consorzio Italiano Vivaisti (CIV) have announced significant progress in their collaborative effort to develop the leading indoor-grown strawberry at the Vineland Research Station facility. This partnership combines CIV's expertise in strawberry genetics. read more

Now, the new Egyptian strawberry season has started about two weeks earlier than last year. Alain Tulpin, a logistics service provider, mentioned, "We already had the first strawberries on 10th November, but we are facing the same issue as last year: there is a shortage of large aircraft available." read more

Looking at the current supply of berry fruits in the largest retail chains, one could say that we are in a transitional period. The last fruits from Polish plantations are still available in some stores, but their place is clearly read more

From January to October 2025, Peruvian strawberry exports grew by 30% in value and 20% in volume compared to the same period in 2024, with the United States as the main market and frozen strawberries accounting for the bulk of supply. Sector data shows that Peru exported 26,003 tons of strawberries. read more

Drugie wydanie Berry Forum 2025 w Ożarowie Mazowieckim zgromadziło ponad 450 plantatorów i przedstawicieli branży z całej Europy. Ponad 40 firm zaprezentowało technologie produkcji truskawek i malin, odzwierciedlając szybki rozwój upraw owoców miękkich pod osłonami.

The second edition of Berry Forum 2025 in Ożarów Mazowiecki brought together more than 450 growers and industry representatives from across Europe. Over 40 companies presented technologies for strawberry and raspberry production, reflecting the rapid development of covered soft fruit. read more

The second edition of the BERY FORUM 2025, which took place in Ożarów Mazowiecki, confirmed that Poland is entering a new stage in the development of strawberry and raspberry production under covers. The event was attended by over 450 growers and industry representatives from across Europe. read more

New Zealand: Woolworths Greenlane wraps itself up for Christmas

Woolworths NZ is giving Christmas a big Kiwi twist this year, quite literally, with a full festive wrap taking over its Greenlane store. This larger-than-life makeover officially marks the start of Woolworths' "Feels Like Christmas" campaign. read more

With winter approaching, the strawberry season for unexposed crops is also coming to an end, but at grower Demedts - De Mey, the volumes are still holding steady. "It is decreasing gradually. The current focus is on winding down, closely monitoring heating costs, and deciding how long it is still profitable." read more