Strawberries

The best way to convince yourself is to visit one of the most modern strawberry plantations in Poland. In a prepared report, Janusz Góra from Haygrove company talks to Dariusz Malak from Amplus company, where strawberries of repeating varieties have been grown for several years. read more

At the Marca Fresh (pavilion 19, booth C39), Naturitalia will present an assortment based on a network of over 3,000 farmers active in the cultivation of more than 10,000 hectares spread across 13 Italian regions. Among the novelties are the packaging of Italian strawberries dedicated to Valentine's Day. read more

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Kontrolowane farmy wertykalne oferują indyjskiemu rynkowi truskawek sposób na zapewnienie ciągłego dostępu do wysokiej jakości produktów przez cały rok, pomimo tropikalnych przeszkód - mówi Harish Varadharajan, współzałożyciel Fragaria Fruits. "Indie mają problem z brakiem krajowego dostępu do wysokiej jakości produktów rolniczych, pomimo kosztów... read more

Bayer has announced the launch of Baya Solara, the first commercial strawberry variety from Bayer's De Ruiter brand. The launch is a crucial part of the company's strategic expansion into the strawberry market and follows Bayer's acquisition of the strawberry assets from UK-based NIAB in 2023. read more

The obtaining of the IGP (Protected Geographical Indication) mark represents the beginning of a new phase for the agriculture of the Basilicata region for the Basilicata Strawberry: a product capable of meeting a growing demand for quality and healthiness. read more

In recent years, Egypt has been rapidly expanding its production of strawberries for freezing, becoming one of the key fruit processing centers in the world. New plantations, modernization of farms, and investments in IQF freezing lines are enabling this growth.

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The IQF frozen fruit market, despite supply challenges, maintains a stable or high demand, especially in the berry segment. The focus remains on strawberries, raspberries, blueberries, blackberries, as well as "non-berry" fruits like pineapple, mango.

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The 'Alturas' variety of strawberry is one of the newest strawberry varieties developed by California Berry Cultivars (CBC) – a California-based company specializing in breeding new strawberry varieties with high yields, disease resistance, and excellent quality. read more

The IQF fruit market continues to show resilience, driven by limited supply and ongoing demand across various categories. Berries, especially strawberries, are the main factor contributing to the current market strength. Strawberry volumes differ by origin, with Mexico facing supply shortages, Peru advancing as usual, and... read more

"Obecnie plony truskawek są wyższe niż w tym samym okresie zeszłego roku, dzięki korzystnym warunkom pogodowym. W Florydzie, w tym samym okresie zeszłego roku, huragan Milton zakłócił produkcję i spowodował znaczne szkody na polach oraz ogólną działalność. W rezultacie nasze zbiory były niskie" - mówi Paola. read more

In the latest film material, we take a look behind the scenes of seedling production at one of the largest nurseries in the country. This is where strawberry seedlings such as plug, plug frigo, mini tray, and classic frigo seedlings are produced in container fields. read more

The Spanish berry producers association Freshuelva predicts that the total berry cultivation area in the province will reach 12,388 hectares in 2026, just 1% more than in the previous season. This moderate growth is concentrated on

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The approach of the Christmas holidays shifts demand towards some traditional products, such as pineapples, puntarelle, and walnuts. There is also a strong presence of Italian strawberries. Oranges are in full production, with a division between Navelina and Tarocco varieties. Demand for clementines is still stagnant, being penalized. read more

Starting from 1 November 2025, Jurgen Verheyen has joined Limgroup as an Account Manager for Strawberries. With extensive hands-on experience and a solid international network in the strawberry industry, Jurgen is bringing valuable expertise to the team, as stated by Limgroup. Prior to joining Limgroup, read more

In contrast to mass-produced fresh produce, specialty vegetables and greens in Egypt have a reliable growing season, as stated by Mohamed Elgazar, the CEO of Max Mark. Elgazar mentions that "many Egyptian products that are not produced on a large scale have a consistent season, unlike strawberries, for instance." read more

The Spanish berry specialist El Pinar is advancing its growth strategy in the fresh fruit business by integrating Kyriazis Strawberries, a strawberry producer in Greece. This strategic move allows for the development of a strong Greek fruit offering targeted at both the domestic market and, primarily, at. read more

We are approaching the last moment for Christmas shopping. There are queues in the stores, but instead of sweets, maybe it's worth considering a healthier snack in the form of berries? There is no shortage of them on the store shelves, and in some places, we can buy them at interesting promotions. read more

Spanish strawberry breeder El Pinar has acquired Greek producer Kyriazis Strawberries as part of its ongoing expansion strategy. This acquisition strengthens the group's presence in the Eastern Mediterranean and allows for the development of Greek production for Northern and Eastern Europe. read more

Oppy is launching its new Florida strawberry program, marking the company's first offering under the Dole® label since it integrated with Dole Diversified North America (DDNA) in October. Production is already underway, and significant volumes are expected to be available from late January to early February. read more