Strawberries

We assessed the condition of the strawberry plantation belonging to Mateusz and Magdalena Włodarczyk after the winter. During the inspection, we evaluated whether there were any frost damages visible on the crowns of the strawberries. We also checked the soil parameters, humidity, temperature, and EC. read more

Bonifruit, a company based in Ternopil, Ukraine, has established a successful collaboration with local farmers to develop the berry business. Specializing in frozen fruit, the company not only purchases berries from farmers but also provides them with high-quality strawberry seedlings free of charge. read more

At Staay Food Group in Venlo, both the Dutch greenhouse strawberry season and the asparagus season started last week. Christoph Jöris, the product manager for soft fruit, mentioned that volumes are now increasing substantially. Nearly 90 hectares of land at Staay have been dedicated to strawberry cultivation. read more

At this time of year, the strawberry harvest in southern Italy should be at its peak. Unfortunately, the quantities of strawberries on the market in the last couple of weeks tell a different story. Indeed, growers have complained of low yields and find it difficult to fill orders. "Demand is read more

Describing the situation in southern Spain, Freshuelva, the Association of Strawberry Producers and Exporters of Huelva, reported that recent weeks of rain and humidity have led to significant damage to strawberry production. read more

Fresón de Palos, Europe's leading strawberry producer, has partnered with Disney to launch a new line of packs featuring the iconic Marvel superheroes. read more

In mid-March, we are visiting the farm of Dawid and Julia Janiak near Kalisz. They grow strawberries of everbearing varieties. The farm is also a representative of the Italian company Mattivi Group in Poland, which is the owner of, among other things. read more

According to the weather forecast, rain will continue in the Spanish province of Huelva after a brief break during the weekend, following two long weeks of continuous rainfall that have put many strawberry producers in a difficult situation. In fact, the supply has decreased considerably as a result. read more

The Red Label strawberry from Lot-et-Garonne launched its campaign at the 2025 Paris International Agricultural Show, accompanied by a chosen ambassador, pastry chef Noémie Honiat, a finalist from Top Chef. Production saw an increase in 2024, with 557 tons of Red Label strawberries being produced by 100. read more

The asparagus and broad bean campaigns are in full swing. Strawberry production continues at a brisk pace in Southern Italy, with a noticeable improvement in quality. Quantities of agretti are increasing. The quality of artichokes is very good thanks to the favorable climate in Southern Italy. read more

March marks the arrival of spring and, among all the products of this season, strawberries are the emblem par excellence. From late February to early March, supermarkets dedicate a large display space to this category, often in prominent positions. read more

The Civil Guard dismantled a clandestine warehouse in the province of Huelva that was dedicated to the illegal packaging and distribution of strawberries. The establishment, which was not registered for handling, transporting, or storing food, used products of unaccredited origin. read more

Coöperatie Hoogstraten is pleased to announce the 5th edition of the International Strawberry Congress, which will take place on September 17, 18, and 19, 2025 at The Flanders Meeting & Convention Centre Antwerp, Belgium. This congress will feature a blend of commercial strategy and scientific research. read more

This congress offers a unique combination of commercial strategy and scientific research. The congress aims to provide a platform for networking and exchanging information on research, cultivation, and commercialization of strawberries for the fresh market. read more

To strengthen the positioning of the premium strawberry Rossetta, Nova Siri Genetics (Nsg) is launching a new promotional communication platform: the goal is to build a strong brand identity and increase its visibility in the domestic market. Wide commercial availability, starting from the end. read more

Nova Siri Genetics (NSG), a leading company in research and development of new strawberry varieties, has successfully introduced Rossetta®, a premium strawberry variety that is quickly gaining popularity in the domestic market due to its high quality and wide commercial availability, starting from late. read more

On March 12, Planasa held its first Meet & Greet Field Day at its R&D center in Cartaya, in the Spanish province of Huelva. Visitors from all continents attended to learn about the breeder's commercial strawberry, blueberry, raspberry, and blackberry varieties, as well as the advanced techniques used. read more

The "Day of the German Blueberry" aims to draw attention to German blueberry production and leverage the growing interest in this "superfruit." Under the motto "Snack yourself happy!" numerous activities are organized around July 7th. read more