Strawberries

Soon, you’ll be able to get a box of freshly picked, sweet strawberries from the grocery store or local farm stand. But it’s disappointing when you get them home and find that the ones at the bottom have started to rot. To increase the berries’ shelf life, researchers
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The soft fruit season is about to end in Morocco, earlier than usual, due to adverse weather conditions that have exhausted the plants, and a low demand that demotivated producers. Zouhir Daissoria, Moroccan soft fruits producer and exporter, comments on the situation.  read more

"I cannot fulfill all orders. I have to rationalize deliveries to still be able to provide the product to as many operators as possible. Currently, I supply a little over 10 wholesalers a day, all in northern Italy, in the wholesale markets of Milan, Verona, Genoa, Turin and Padua.
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Faced with the overflowing rivers and torrents that have hit Romagna in particular, the umpteenth count of damage to agriculture is also being made. "It is difficult to estimate the extent, but from an initial assessment it will exceed 1.5 billion on our territory," said the president of
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Egyptian exporters have become the main beneficiaries of rapidly growing demand for frozen strawberries in China in the past few years, according to EastFruit. Egypt has been the leading exporter of frozen berries to China since 2019 and keeps increasing its gap from other supplying countries. read more

Using artificial intelligence (AI) technology in the strawberry chain can accurately predict this fruit's shelf life. As a result, 70,000 fewer kg will be thrown away. It's a step that fits within Albert Heijn's goal of wasting 50% less food by 2030 than in 2015, this Dutch supermarket chain
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The final calculation according to the Polish CIS (German Main Statistical Office) showed that berries ended 2022 with a production of around 589,000 tonnes. This is only 4 % more production than in the previous year. Strawberries achieved the largest share of the total harvest volume with 180,000 t, followed by
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On March 28, the first local strawberries of the 'Sonsation' variety could already be harvested in the new 1.5-acre strawberry greenhouse of the Mann fruit farm in the Alte Land. Only a few months ago, just in time for the first planting date, the state-of-the-art, sustainable greenhouse could
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A new Lome Super Fruit juice mix with pomegranate, strawberry and raspberry has just been launched on the market in the 200, 250 and 500 ml formats.  read more

A team of researchers from the University of Córdoba in Spain have made a major breakthrough in understanding what gives strawberries their characteristic red colour when ripe. read more

The 2022 campaign was marked by notable production peaks and a quality impacted by the various heat waves. This year, the strawberry season seems to be going much better. “Since the beginning of the campaign, we have had alternating sun and rain without very high temperatures or excess water.
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The Schleswig-Holstein Chamber of Agriculture and the Obstbauversuchsring des Alten Landes e. V. have opened the 2023 strawberry season on Bastian Soltau's farm in Barsbüttel (in the district of Stormarn). read more

The wave of bad weather conditions and slows down production, affecting price changes. Courgette prices are rising sharply; peaches and nectarines are falling, while demand for them is struggling, as is the case for melons, with prices falling. The campaign for
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By using artificial intelligence and precise information on the shelf life of products, the Dutch supermarket chain Albert Heijn wants to allow considerably less food waste. According to the company, 70,000 kg less of strawberries will be thrown away, which is a
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Read how NFU member and Fruit Grower of the Year 2022 Anthony Snell is improving his business resilience through climate-friendly farming: read more

Until now, there was a big absentee in ready-to-eat fruit salads: the banana. The handling of the fruit, which tends to blacken quickly, has always seemed too complicated for fourth-range companies. read more

The Huelva Strawberry Producers and Exporters Association, Freshuelva, has applauded the decision of the Ministry of Agriculture, Fisheries and Food to exclude berries from the obligation to be sold in bulk, as envisaged in the new Decree Law on Packaging and Packaging.
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The Association of Strawberry Producers and Exporters of Huelva, Freshuelva, has applauded the Ministry of Agriculture, Fisheries, and Food's decision to exclude berries from the obligation of having to be sold in bulk, as contemplated in the new Decree-Law on Packaging and Packaging Waste that
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Niewczas Strawberry Plant Nursery, a family-driven company, has over 40 years of experience in cultivating strawberry plants. The nursery is in the mid-northern part of Poland in the village of Wielowicz, about 50 kilometers from Bydgoszcz. The company cultivates over 100 hectares of fields, of
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Exotics are benefiting from the current delays in most summer fruit. "The large Spanish peach and nectarine volumes are still some way off, and strawberries also remain quite pricey. Demand for passion fruit, for example, is, thus, much better than previous years," begins Ive Lambert of Starfruit. read more