Blueberries

Planasa’s RedSayra strawberry has become the most widely grown variety in the current 2025/26 season in Huelva, the main strawberry-producing region in Spain and Europe. read more

The 2026 season at strawberry plantations can be considered as started. In one of the plots where the "Strawberry Inspirations" project is being implemented, the first spring inspection of the plants was carried out. Its purpose was to assess the winter survival of the plantation and identify the most important actions needed. read more

Prices are generally rising for fruits and vegetables. There are high volumes of strawberries, especially Lucanian varieties like Sabrosa and Inspire; Campania production is also increasing. There is also high availability of fava beans, as their commercialization has started. The strong demand for apples is driving prices up. read more

During the 14th International Blueberry Conference in Ożarów Mazowiecki, one of the most frequently discussed topics was the protection of plantations. One of the major challenges in recent years has been the issue of the spotted wing drosophila. As emphasized by Tomasz Gasparski from Bayer, this problem read more

Ukraine has significant potential to expand processing not only in grains, oilseeds, and industrial crops but also in the fruit, berry, and vegetable sector. This segment could provide the country with additional competitive advantages and create higher added value, as reported by EastFruit, citing SEEDS. read more

Higher volumes and revenues in various product categories such as berries, kiwifruit, citrus, and fresh-cut products have helped the Italian fresh produce company Orsero Group exceed expectations and achieve an 8.2 per cent increase in net sales to €1.7bn in 2025, the company has announced. read more

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Greek producers of blueberries, raspberries, and blackberries are currently on the market with small quantities, gradually preparing for the expansion of their harvest. However, this expansion will happen at different times and reach significantly different scales for each type of fruit. read more

Balancing organoleptic quality, productivity, rusticity, and shelf life remains one of the most complex challenges in horticultural breeding. This is even more evident in strawberries, a category where the market does not allow for intermediate solutions and only rewards varieties capable of delivering high performance. read more

The first work on strawberry plantations is starting. In addition to necessary post-winter clean-up tasks, it is important to properly plan the fertilization program. Recommendations in this regard were presented by Magdalena Cieślak-Włodarczyk during a meeting of the Strawberry Growers Association. read more

The berry breeding programs of Fall Creek and Planasa were highlighted this year during a collaborative industry event on March 10, held between Seville and Huelva. The day kicked off in the morning at Fall Creek's facilities in Aznalcázar with the Field + Forum, featuring the Fall Creek Collection and Sekoya. read more

"It was strange. We have experienced three rainy days with temperatures around 8 degrees in a short period, something I had only encountered for two days in the 18 years I've been in Portugal," recalls Wim de Weert. The Dutch grower produces strawberries 10 kilometers north of Faro on more than 2 acres. read more

Successive delays in the Moroccan blueberry season, mostly caused by weather conditions, are complicating the marketing of the fruit and putting Moroccan exporters in an unusual commercial window. Competition is fierce this season, and signs of market shifts are emerging, presenting both threats. read more

United States International Trade Commission (USITC) has found sufficient evidence to suggest that the U.S. strawberry industry is being significantly harmed by the import of fresh winter strawberries from Mexico, which are suspected to be sold in the U.S. below fair market value. read more

The strawberry harvest in Rio Grande do Sul is expected to continue until April. According to Emater/RS-Ascar, recent weather conditions have supported crop development in several regions of the state. Mild temperatures and wider daily temperature ranges have stimulated flowering, which may lead to a good harvest. read more

Global Plant Genetics (GPG) has stated that it obtained significant knowledge about the Chilean blueberry industry following a recent visit to the country by its founder and co-owner, Jamie Petchell. read more

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