Watermelons

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The week starts again with "La Borsa della Spesa", the weekly informational service created by BMTI and Italmercati, in collaboration with Consumerismo No Profit, which highlights the most cost-effective seasonal products, ideal for saving money during the high summer temperatures. read more

"From June 30 to July 3, 2025, Enza Zaden hosted its annual Melon & Watermelon House Fair, which brought together producers, exporters, traders, and experts from across Europe and beyond to explore the latest breeding innovations. Enza Zaden has a strong presence in all major production regions, and..." read more

ABA Mediterranea's summer season is in full swing. The final rounds of the stone fruit campaign are wrapping up, and the mini watermelon season has just begun. Michele Santoro, the cooperative's sales manager, assesses the situation: "We are finally in the middle of the summer season. The stone fruit campaign is coming to an end, and we are now starting the mini watermelon season." read more

In week 25, Lcc fruit and vegetable sales remain stable in value but experience a decrease in volume, primarily due to negative performance in supermarkets and discount stores. June continues to be a favorable month for watermelons, as this category is highly influenced by weather conditions. read more

Spain is the leading exporter of melons from March to October, a time period that seed companies are keen on extending as much as possible. Exciting news on this topic was shared during Rijk Zwaan's Global Melon & Watermelon Event. The aim of prolonging production cycles is also behind this effort. read more

In 2021, the Belgian tomato specialist Tomeco, who markets its products through Coöperatie Hoogstraten, began experimenting with growing mini watermelons in greenhouses. The results were so promising that since 2022 they have been expanding this initiative as part of a local effort. read more

In 2021, the Belgian tomato specialist Tomeco, who markets their products through Coöperatie Hoogstraten, began experimenting with growing mini watermelons in greenhouses. The results were so promising that since 2022, as part of a local initiative, they have started to officially include them in their product range. read more

The new commercial season of Perla Nera has started these days, the midi watermelon with dark skin and few seeds, particularly sweet and crunchy, a fruit of Italian agri-food excellence. Perla Nera is the result of the collaboration of three leaders in the fruit and vegetable sector. read more

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New products are constantly being introduced by the melon and watermelon sector of Campo de Cartagena, in Murcia, Spain. Seed companies are working hard to create fruits that are more resistant to diseases and pests, while still being delicious and, of course, as profitable as possible. These products are aimed at the Spanish market. read more

Seminis-Bayer is celebrating Melon & Watermelon Week, highlighting solutions to address climate change and production challenges for growers, while emphasizing the importance of delivering delicious fruit. In the pursuit of new advancements, José M.ª Román, a sales technician, is actively involved. read more

June marks the peak of the Greek watermelon season, and this year has seen an increase in the pace of exports, with almost every week surpassing the volume exported last season. This information is based on official data from the Greek Ministry of Agricultural Development. read more

With the closing of June, Agroter's Fruit and Vegetable Monitor can draw a preliminary assessment of the watermelon and melon campaign in the Hyper+Super channel, updated to week 24. The data show a decidedly positive start, with double-digit increases across all main categories. read more

Seminis-Bayer is celebrating Melon & Watermelon Week, which aims to highlight solutions to address climate change and production challenges for growers, while also emphasizing the importance of delivering delicious fruit. In the pursuit of innovation, José M.ª Román, a sales technician, is actively participating in the events. read more

"Na różnicę od negatywnego trendu spadających cen warzyw, mamy udaną kampanię arbuzów" - mówi Alessio Mattia, menadżer sprzedaży w Agrieuropa w Terracina we Włoszech. "Jesteśmy zachwyceni dotychczasowym sukcesem naszej produkcji i sprzedaży arbuzów. Podobnie, wskaźniki konsumpcji spełniają nasze..." read more

The domestic melon sector is advancing as the cultivation area for both watermelon and cantaloupe is expanding. In 2024, watermelon cultivation increased by 10%, reaching 3,700 hectares, while cantaloupe cultivation expanded by 15% to nearly 500 hectares. Békés County leads with 1,320 hectares. read more

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The watermelon and melon campaigns are progressing well, with ample availability. Apricots continue to be marketed, with the first arrivals for the late variety Faralia. Prices remain high for medium and large sizes of peaches and nectarines. Full production for read more

Gavina returns to TV: a new commercial is coming with a festive, fresh, and joyful spirit dedicated to the mini watermelon, sweet, crisp, and seedless, which is one of the flagship products of the Agricultural Cooperative Campidanese and its brand "L'Orto di Eleonora". read more