Strawberries

The prices of strawberries in Brazil have remained stable in recent weeks. Direct sales to consumers have shown price variations ranging from approximately $3.00 to $5.60 per kilogram, while wholesale prices, which include transactions with intermediaries and supply centers (Ceasas), have fluctuated between $3.00 and $4.00 per kilogram. read more

'Malling Vitality' is a variety of strawberry developed by the Scottish company NIAB East Malling, which is now owned by the Bayer corporation. This breeding program specializes in creating varieties with exceptional fruit quality - intensely red and with a perfect shine. read more

AGF Monitor compares weekly online price trends for various fruits and vegetables at six supermarkets: Albert Heijn, Jumbo, Plus, Dirk, Vomar, and Hoogvliet. Up to and including week 19, the monitored items included avocados, cauliflower, Galia melons, oranges, cucumbers, and vine tomatoes. Starting from week 20, the monitoring will continue with additional produce items. read more

The strawberry season in Romagna has come to an end, with an unexpected advance compared to the usual timing. Stefano Zavoli, a producer in Poggio Torriana (RN) and member of the Agribologna Consortium, is assessing the results. In addition to strawberries, he also cultivates stone fruits and persimmons. read more

In the UAE, the arrival of the first AVA Magnum strawberries from Scotland’s Angus Soft Fruits (ASF), sold exclusively through Spinneys stores, is a significant event. This month, the retailer celebrated the occasion with bagpipes and kilts, as described by ASF sales director David Buxcey as a "great" event. read more

With the citrus season in full swing, and kiwifruit, strawberries, and winter vegetables reaching peak production, the demand for fresh seasonal produce at Perth Markets is steadily increasing. read more

During the main harvesting season - from mid-May to mid-June - the Swiss Fruit Association expects 900 to 1,100 tons per week. Overall, as reported by the Agricultural Information Service (LID), a total harvest of around 7,500 tons is anticipated. read more

The strawberry is much more than just a sweet fruit - it is an emotional cultural asset that evokes memories, connects people, and symbolizes seasonal enjoyment like few other fruits do. read more

The first half of the asparagus season has already been well managed, and the strawberry harvest is in full swing with strong demand for the delicious local fruits. "May brings ideal weather for asparagus and strawberries, and we expect a further good course of the season. read more

The Polish berry grower is more focused on high quality compared to a couple of years ago, says Dominika Kozarzewska of the Polish Berry Cooperative. "The Polish production of raspberries, blackberries, and strawberries has been shifting towards high-quality fresh market fruits, mostly grown." read more

At Magdalena and Mateusz Włodarczyk's farm in Hornigi, as part of the Strawberry Inspirations project, intensive work is currently underway to prepare new plots for growing strawberries. Another 2 hectares of land are being prepared for new plantings. The process of forming rows is ongoing. read more

The total area under strawberry cultivation in Switzerland in 2025 is 469.2 hectares, which is approximately 20 hectares less than the previous year. The area dedicated to organic strawberry cultivation has decreased by 14% to 37 hectares. During the main harvest season from mid-May to mid-June, Swiss... read more

Wireworms are currently not subject to mandatory control measures. As we can see, it only took a few years for the problem of leaf nematodes, which was nearly resolved, to resurface. Many producers are struggling with this issue this season, having acquired this pest along with their purchases. read more

Packing soft fruits such as strawberries, raspberries, and blackberries often presents challenges that many producers and packaging companies find difficult to overcome. Let's analyze the three main problems with packing soft fruits and identify solutions to make the process easier. read more

Despite the unfavorable weather conditions for strawberries, many field plantations have already entered the fruiting phase. This is a crucial time to focus on building the quality and durability of the fruits. Recommendations for strawberry cultivation in the ground were presented to us by Grzegorz Zelek from Timac Agro Polska. read more

On Friday, May 16, 2025, at the farm "Kozacka Truskawka" belonging to Konrad Kozakiewicz in Michałowo near Płońsk, the Tunnel Inspirations 2025 event dedicated to modern raspberry cultivation technology under cover took place. The event was organized by the company. read more

Although the calendars indicate mid-May, the weather more resembles the beginning of April. Cold temperatures, frosts, and unpredictable weather not only seriously complicate the lives of strawberry growers but also deter buyers. On Friday, May 16, we visited the Municipal Market. read more

In advance, they planted the new raised beds with great enthusiasm and eagerness, with a colorful selection of herbs, fruits, and vegetables - including strawberries, tomatoes, mini cucumbers, lavender, edible flowers, salads, and more, according to the Landgard Foundation. read more