Strawberries

This year, French strawberry production is expected to be 3% higher than in 2025. Faced with large volumes and competition, prices are under pressure. A particularly large harvest in April. The area under strawberries for the 2026 campaign is estimated at 3,668 hectares in France (excluding DROM). read more

Krajowe truskawki dominowały na rynku. Holenderskie dostawy zajmowały drugie miejsce pod względem ilości. Według niemieckiego urzędu BLE, dostawy z Grecji i Polski były głównie dostępne w Berlinie i Monachium. We Frankfurcie i Monachium dostępne były również dostawy z Włoch, choć ich dostępność była niższa. read more

Ukrainian strawberry market is reaching its peak in the 2026 season amidst challenges like spring frosts, high production costs, labor shortages, and weather-related risks. Despite the initial higher prices, market players anticipate a decline in prices as the supply rises during the season. read more

The strawberry picking season is gaining momentum. On many ground plantations, the first batches of fruits are already being sold, and the favorable weather is speeding up the ripening of the next ones. However, this is a moment when farmers cannot limit themselves only to harvesting. Maintaining read more

The strawberry season is almost over in the Spanish province of Huelva. This season has been marked by a supply imbalance due to unfavorable weather conditions. In contrast, raspberry production has remained consistently low throughout the season, with prices remaining stable. read more

Dyson Farming has enlisted the services of large-scale commercial glasshouse experts CambridgeHOK to plan and construct the third phase of its strawberry growing facility in Lincolnshire. CambridgeHOK previously constructed Dyson Farming's initial 14-acre strawberry-growing glasshouse at the Carrington site in 2020. read more

A strawberry grower in the Netherlands has substantially increased its residue-free cultivation after five years of on-farm testing. De Ruwenberg, located in Etten-Leur in the southern Dutch province of North Brabant, has expanded its residue-free production from 1 to 12 hectares. read more

Ukraine's strawberry market is currently experiencing the peak of the season, facing challenges such as spring frosts, high production costs, and labor shortages. While prices were initially high at the beginning of the season, they are expected to decrease significantly in early June as supply increases. read more

After weeks of cool weather with the risk of night frost, extensive ventilation, and few strawberries on the plants, rapid growth has been spurred. As a result, consumers can enjoy an abundance of strawberries. It is once again a very good strawberry year with excellent quality. Numerous strawberries are available for consumption. read more

Technical challenges in detecting defects in strawberries have been a longstanding source of frustration in automating quality control, says Dr. Sivam Krish of GoMicro. His company is working on an AI-driven platform to spot bruising and spoilage earlier in the supply chain. read more

Prices for locally grown strawberries in Ukraine have been declining for the second consecutive week, according to analysts at the EastFruit project. The main reason behind this trend is, above all, a rapid increase in supply from the southern regions of the country. Meanwhile, producers are... read more

In 2025, Spain exported 426,527 tons of berries valued at 2,114 million euros, reaffirming their importance in the international fruit and vegetable market. Strawberries remain the leading export, while blueberries and raspberries contribute significantly to the overall value. read more

In 2026, the strawberry industry in Ireland faced increasing production costs and ongoing investments in extended-season production systems. According to Bord Bia and Teagasc, strawberries continue to be the country's predominant soft fruit crop, representing approximately 90% of total soft fruit production. read more

Mastronardi Produce®'s flagship SUNSET® brand has received seven Superior Taste Award certifications. The awards recognize the exceptional flavor of Campari® brand cocktail tomatoes, Angel Sweet® tomatoes, WOW® Dreamberry™ strawberries, Pop Its™ bite-sized cucumbers, Tomato Branch™ on-the-vine tomatoes. read more

Ethiopia's strawberry sector is looking to be included in national agricultural development programs, as producers and industry stakeholders highlight the higher export returns per hectare compared to other fruit categories with larger volumes. Data from the sector shows that there are approximately 521 hectares of commercial strawberry production. read more

The beginning of the strawberry harvesting season is one of the most important moments in the entire production year. This is when growers anticipate the results of months of hard work, but at the same time, they must deal with one of the biggest threats to quality. read more

Just a few years ago, self-picking strawberries at Manfred Skrzypczyk's farm were just an idea to salvage the plantation after a hailstorm. Today, they have become one of the most important channels for selling fruit, attracting hundreds of families from the entire Silesia region. As the farmer admits, read more

During the next inspection of the plantation conducted as part of the Strawberry Inspirations project, the condition of the plants in the plot with the Cadenza variety grown in a hybrid system was evaluated. The plantation was assessed by Iwona Polewska-Jankowiak from the company Biogen, paying attention to both the very read more

At Magdalena and Mateusz Włodarczyk's farm in Hornigi, where the Strawberry Inspirations project is being implemented, the first harvest of strawberries from field-grown crops on formed ridges has begun. This is a clear indication that the strawberry season 2026 is underway. read more

There are again reports of unfair trading practices in the strawberry market related to imported fruits. Farmers are sounding the alarm that strawberries from Serbia are increasingly appearing in wholesale markets, being repackaged and sold as a product. read more