Perfection Fresh partners with Sesame Street and ’A better choice!’ for back to school promotion
Iconic characters from children’s TV show Sesame Street will feature in a new back to school campaign from Perfection Fresh in collaboration with ’A better choice!’.
A specially curated product range launched for this promotion will feature the Sesame Street characters on packaging including Qukes baby cucumbers with Cookie Monster, sweet Petite tomatoes with Elmo, Perfection

Eurofruit is a leading magazine for buyers and suppliers of fresh produce in Europe and the Middle East. Its global network of editors, reporters, and correspondents, publishing ten issues per year and daily online news, provides international fruit and vegetable trade with the latest information and analysis, covering innovations in all areas of the industry.