Gamers are now raiding vegetable patches instead of loot boxes in the '#ModTheVeg' campaign.

2024-10-18 00:00

W in an innowative approach to tackle the widespread promotion of unhealthy food within the gaming community, Knorr has launched a campaign to showcase the advantages of consuming vegetables. The brand, a subsidiary of Unilever and known for its variety of dehydrated soups and bouillon cubes, is taking steps to promote healthy eating habits among gamers.

More. Go to the article

Freshplaza.com

FreshPlaza is one of the world's most well-known global media platforms for the fresh fruits and vegetables industry, providing its readers with the latest market developments and trends. The team of writers and editors source news from all over the world, and a daily newsletter is sent out with dedicated issues for North America, Latin America, Europe, Asia, Oceania, and Africa.

FreshPlaza is by nature an interactive concept that relies on the participation of its readers, where readers are encouraged to use the platform for publishing free press releases (500 words or less) and job advertisements.

Add comment

Commentary option available only for users with a subscription purchased