Spices, medicinal and aromatic herbs: Macfrut turns into an olfactory
An area for processing herbs, a space dedicated to sensory testing, aromatic aperitifs with expert bartenders. The exhibition of spices, officinal herbs and aromatic herbs at Macfrut, hosted in the West Hall, is also this. Officinal plants and essential oils are worth 800 million euro in Italy
The Herbal Factory will host a series of demonstration trials, linked to the
Fresh Point Magazine is a magazine aimed at professionals in the fruit and vegetable market. It covers topics related to market flows, from field to retail trade, examines market expectations and promotes its development from a Mediterranean perspective, but also taking into account markets and products from other countries.
The magazine is available in two languages: English and Italian. The digital edition, Fresh Point Digital Magazine, is an innovative version of the printed magazine that covers topics such as innovation, promotion, logistics, and packaging.