Lettuce Attraction shows the value of the leaf at Fruit Attraction
Spanish lettuce production in 2022 amounted to almost one million tonnes (966,543 tonnes), grown on a total of 33,411 hectares, according to data from the Ministry of Agriculture, Fisheries and Food. The Region of Murcia with 15,474 hectares (46% of the total) and Andalusia with 10,265 (31%) lead the ranking of producing autonomous communities.
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"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.