GfK Consumer Index: Fruit/vegetables/potatoes start 2023 with flat development
In January 2023, the sales level is only marginally one percent higher than in the same month of the previous year, which means that the segment is clearly underperforming the growth of the overall market.
This is mainly due to the fact that the effects of the previous year continue and the price level increase of plus four percent compared to January 2022 is rather low compared to other categories
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Fruchthandel is a global media company located in Düsseldorf, Germany. The company's main focus is on fresh fruits and vegetables, covering everything from planting and cultivation to distribution and consumption. With its roots dating back to 1916, Fruchthandel has a long history of providing expert and timely information on the topic of fruits and vegetables through its flagship magazine, "Fruchthandel Magazin". In addition to the weekly publication, the company also offers special national and thematic editions, an industry guide, and a daily newsletter, "Fruchthandel Newsmail".