Most of the value of potatoes is captured after they leave the farm, rather than during the production process.

2026-04-24 00:00

The value of potatoes has traditionally been assessed based on planted area, yield, and price. While these factors are still important, they do not fully explain where value is generated. Today, the crucial question is where in the chain this value is actually realized. This goes beyond the farm to include storage, grading, transport, and processing.

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