Primaflor and UAL focus on value as the cornerstone of agricultural sustainability
The Almeria town of Pulpí has once again become the focus of debate on sustainability and health thanks to the Primafl Foundation and the University of Almeria. It was on the occasion of the celebration of the third edition of a fully consolidated event, the Conference on Sustainable Agriculture and Healthy Food, promoted by the chair directed by the company.

"Fruit Today" magazine is a valuable source of information for the fresh produce industry. Its aim is to connect fruit producers from Southern Europe with European import and distribution channels. The articles cover the entire value chain of the fruit and vegetable trade, as well as companies operating in the industry. The magazine has a yearly print run of 5,000 copies, distributed in countries such as Spain, Germany, the UK, Italy, the Netherlands, France, Eastern Europe, Chile, and Peru. It is distributed through both direct subscriptions and free distribution at major European trade fairs.