The impact of Veg Power on children's vegetable consumption in the UK

2024-09-23 00:00

Veg Power, in partnership with ITV, has been working to increase children's vegetable consumption through the Eat Them to Defeat Them campaign since 2024. The initiative has reached 620,000 children in 2,375 primary and special schools. Over the course of six years, the campaign has been supported by over £20 million.

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