Per capita consumption of fruit was 69 kg in 2024/2025. In contrast, per capita consumption of vegetables was 99 kg. At the same time, avocado consumption rose to 120,000 tons in 2024. Mathematically, this corresponds to about 1.5 kg of avocados per capita per year, while strawberries only read more

Imported goods from Namibia, Peru, and South Africa were the main sources of the supply. It seems that deliveries from Namibia had increased, with various IFG varieties selling at high prices, as reported by the German BLE. In Berlin, the IFG 19, also known as Candy Hearts or strawberry grapes, were selling for up to EUR 9 (USD). read more

Strawberry growers and exporters in Egypt are facing challenges this season due to oversupply, high production costs, and expensive export expenses. Nihal Abdelghaffar, CEO of Accretive Corp for Agriculture, highlighted the situation, stating, "There is significant pressure on prices, which is impacting both producers and exporters. read more

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Adverse weather conditions are leaving a mark on the start of the Spanish small fruit campaign - as reported by Valenciafruit.com. The low temperatures and poor sunlight that have persisted since December are indeed slowing down the development of crops, with evident effects. read more

Morocco has set a new record in 2025 by significantly increasing its frozen strawberry exports to the U.S., reaching unprecedented levels, according to a report from EastFruit. read more

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The Egyptian strawberry season of 2025/2026 was characterized by a significant expansion in acreage and an early harvest. However, challenges in obtaining seedlings led to a surge in production, causing prices to drop and an increase in shipment interceptions due to high Maximum Residue Levels (MRLs). read more

Consorzio Italiano Vivaisti (CIV) is strengthening its Research & Development department with the addition of Juan Carlos Gutierrez Ruiz as the new breeder for strawberry varieties intended for the southern markets. He joined the team in August 2025 as a strawberry technician at the strategic hub. read more

This week, Freshuelva, the association of strawberry producers and exporters in Huelva, traveled to Fez to select 939 workers for the berry harvest in the province. This recruitment is part of the quota approved by the Directorate General for Migration Management of the Ministry of Inclusion. read more

On January 24, 2026, during the 16th edition of the Fruit and Vegetable Fair TSW in Kielce, the 13th Strawberry Conference will take place - a day of intensive exchange of knowledge, experiences, and practical tips for Polish and international strawberry producers. read more

After previously allowing the first trucks carrying Egyptian strawberries from Tulpin Group to pass on Tuesday, the blockade by protesting farmers from the Algemeen Boerensyndicaat (ABS) (General Farmers Syndicate) at Oostende airport has now been completely lifted, following the self-proclaimed… read more

The season for Greek strawberries started earlier this year than usual, thanks to favorable weather conditions. Despite some challenges, the fruits from Greece are gaining new markets this season, and prices are satisfactory for producers.

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